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Meijer sells Blu-ray exclusively on site, cites 4:1 sales ratio


Here's your daily format war news.

Meijer, a major retailer, has announced they will carry Blu-ray titles exclusively on its website. Dawn Bronkema, Meijer's director of e-commerce marketing, told Video Business that Blu-ray discs were outselling HD DVD discs by a huge 4-1 margin. As a result, the company is focusing on Sony's movie format.

There will be plans to expand to HD DVD in the future. However, "current sales prompted the company to expand its Blu-ray inventory rather than add HD DVD titles at this point."

[Thanks, Andy!]

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Reader Comments

(Page 1)

1. nicee...now bring transformers to blu ray!!!!

Posted at 5:59PM on Oct 17th 2007 by Nazim

2. Any exposure for Blu-Ray is good for my investment. Anyone else find it odd that Meijer still has Playstation 1 games on their website.

But I would trade Amazon exclusivity for Meijer support any day.

Posted at 6:06PM on Oct 17th 2007 by Andy

3. I would hardly call Meijer "a major electronics retailer." When I think major electronics retailer, names like Frys or Best Buy come to mind. Meijer is nothing more than a Super Target or Walmart clone.

Posted at 7:04PM on Oct 17th 2007 by JerJerBinks

4. @3: Which is one more reason you can see that Blu-ray is winning. When giant retailers settle on a format, that's one thing (usually related to bribes *cough Paramount*), but when smaller retailers settle, that means they're following sales patterns.

There's no doubt in my mind that BR is winning. The more PS3s sold, the more potential BR owners. Why do you think Sony gave us DVD upscaling late?

Posted at 7:18PM on Oct 17th 2007 by Popfrogs

5. unless the story was edited, he doesn't mention electronics retailer. and i dont see the point in offering blu-ray exclusively if they're adding hd dvd down the road *confused*

Posted at 7:18PM on Oct 17th 2007 by Joe

6. @Joe: **Meijer, a major retailer, has announced they will carry Blu-ray titles exclusively on its website.**

Now that wasn't TOO HARD to FOLLOW now, was it?? ?_?

In case it was:
**There will be plans to expand to HD DVD in the future. However, "current sales prompted the company to expand its Blu-ray inventory rather than add HD DVD titles at this point."**

=/ May I ask you a question Joe: To you which one makes more sense? Is it "a mind is a terrible thing to waste." OR "a mind is a terrible thing."? ?_?

Posted at 7:48PM on Oct 17th 2007 by Consolcwby

7. They don't seem very major to me..I live in Mississippi and I don't even think we have a meijer, just everything else.

Posted at 8:08PM on Oct 17th 2007 by Magma

8. It's a store founded in Indiana....nough said. (I can say that since I live in this over-looked boring state)

Oh and the last time I was in Meijer the number of Blu-ray movies vs. HD DVDs on the self were equal. ( 0 - 0 )

That's right they don't even carry HD formats in the stores. Also, majority of people that shop at meijer aren't really Tech. savy. Just saying...I mean at my meijer the electronic section looks like a tornado went through about a year ago and no one's fixed it. One last thing...Who the #@$^ uses Meijer's online site?

Posted at 8:44PM on Oct 17th 2007 by Killer

9. I flippin' love Meijer. I bought my PS3 there last week and got a free controller. Not only that, but they're one of the only 2 grocery stores near my house.

And whoever said Fry's was a major retailer: maybe where you live, but there isn't a single Fry's in my area, and about 5-6 Meijer stores. Fry's is probably a bigger chain, just not where I live.

And I'm sure the Meijer online store will get better, it just opened a couple of weeks ago.

Posted at 11:10PM on Oct 17th 2007 by Elsnerma

10. Meijer?!? Ok, ok, I'll bite. It's nice to know that someone is finally coming to their economic senses and moving on with BR, but I'd never even heard of Meijer before this article. Come to me when Target, Walmart or any of the other truly national stores move away from HD DVD, then I'll really listen. Otherwise I'll return to my original question...Meijer?!?

Posted at 11:25PM on Oct 17th 2007 by Dru

11. Never Heard of Fry's or Meijer. We have a Best Buy, Circut City, and Hastings. Hastings is a entertaunment store that sells and rents movies and games. They stopped renting HD DVD, but still rent Blu-ray. Another chain going with the flow.

Posted at 11:30PM on Oct 17th 2007 by Ed

12. @8
Wrong...Founded in Grand Rapids, Michigan. Expanded to Indiana, Ohio, Illinois, Wisconsin, and growing.

Posted at 1:28AM on Oct 18th 2007 by k04sm02

13. Forgot to add that when I saw the picture of the storefront I thought it was probably for some store in Germany or France...

Posted at 9:35PM on Oct 18th 2007 by Dru

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