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Square Enix still thinks PS3 price is high

We don't think $500 is cheap, either. But if you look at it from the angle of "price reduced $100," then it seems marginally more significant. We were thrilled about the PS3 price cut, but some of Sony's biggest devs are speaking out against it. Not so much against it, but they think it's not enough to make a difference. First was Konami, now we're getting a wag of the finger from Square Enix's European and North American subsidiaries president, John Yamamoto.

Yamamoto said "I think USD 500 for PS3 is still a bit expensive for most gamers. Most of them think that price is still high." In addition to that, he demanded a price cut for Europe as well. While we'd be all about that, the PS3 has only been launched there recently. Oh well, it might happen. Does this mean Final Fantasy XIII will go multiplatform? We doubt it. Don't you?

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1. Uhhh.... sure sony took a risk with including a Blu ray drive. If either of the competitor included a next gen format, what would their price be?

Posted at 11:41PM on Jul 10th 2007 by Matt B

2. good to see ps3 fanboy trying provocative posts to bump up the number of hits and comments, lately.
i think $100 off is awesome, capable of hugely increasing sales- just that if you want to reach 100m plus again you'll need to eventually reach sub $200, even if it takes 5 years.

Posted at 11:42PM on Jul 10th 2007 by matjet

3. What now? Square Enix is gonna consider bring FFXIII and versus Multi console boat like Konami did?....

Posted at 11:43PM on Jul 10th 2007 by alexy

4. Ok, before the trolls start in on this, RTFA (Read The F*cking Article): **However, a Square Enix spokesperson said, "At previous E3s and other shows we've announced different Final Fantasies for different platforms, and I think that will continue."**

There you have it, from SE itself! FF EVERYWHERE - but not necessarily FFXIII! =P

Take that one, trolls!

Posted at 11:57PM on Jul 10th 2007 by Consolcwby

5. not a chance it goes multi

Posted at 12:02AM on Jul 11th 2007 by bigbluejohnson

6. If only we still had our cheap SKU. The issue here is that the price of entry is still $500. The people who didn't have $500 for a 20GB still won't have $500 for the 60GB. Sony's essentially sweetened the deal, not lowered the cost of owning a PS3.

Posted at 12:09AM on Jul 11th 2007 by upz

7. geez, square enix says this is too high, konami says it's too low...when will we get it "just right"?

Posted at 12:33AM on Jul 11th 2007 by ryano

8. looking at the trend that's been occuring, i wouldn't be surprised if SE somehow provides groundbreaking news and announces that FFXIII will go multiplatform.

it's like a balancing act...
not enough units in homes means less incentive to develop exclusively for the PS3.
but FFXIII alone could very well push millions of PS3 units.

Square should do the right thing
and stick it out with Sony.
everybody's girlfriend has had "one of those days."
Sony's no exception, heh.

Posted at 12:36AM on Jul 11th 2007 by Alex

9. A rundown of MS' E3

First, the biggest piece of news: Gears of War to PC
The only “great” exclusive on 360 for 18 months, no longer an exclusive - will be on PC, with a M-KB combo, free multiplayer, Five new single player levels. Man, buying that RROD console was worth it – anyone paid USD100 for those 2 years of multiplayer?

And MS has announced Halo 4!
Ooops no sorry, it seems it’s the HALO HALO HALO “the only game that matters” special edition gray console, a new better way to pay, sorry play

1 Ten minutes of HALO HALO HALO “the only game that matters”
2 New IPs - “Viva Pinata party”, “Scene It” with THE remote. NO new decent exclusive – thank god Mass Effect out this year, that leaves 2008 almost a complete blank versus 15 PS3 exclusives
3 “largest installed base with 5.6 million units in the US. ... outselling PS3 by nearly two to one”
Brilliant Republican style spin. Neglect to add “two to one” only in US, getting whopped elsewhere or largest base solely because of one-year lead, sales barely ahead of PS3 worldwide despite USD200 price gap.
4 “Since November, Xbox 360 third party games have cracked the top 10 list 18 times. Number of Wii and PS3 titles: zero, nil."” “Half of all consumer spending in this generation is on the Xbox 360.”
Obviously, launching a super-defective console one year early has its merits
5 “This year's EA Sports games will be "twice as fast" as last year's games.”
???
6 “Only console that has GTA, Halo and Madden this holiday is”
Two non-exclusives and of course, HALO HALO HALO “the only game that matters” – who cares for Metroid Prime, Mario Galaxy, Lair, Ratchet, Heavenly, etc etc
7 “Xbox Live has more than 7 million members”
How many Gold members? How many 360 units? Of course not, we don’t lie, we just neglect to tell the truth.
8 “The video store is the fastest growing part of Xbox Live.”
I thought it was a gaming console blah blah?
9 “Disney movie titles are coming to Xbox Live”
AND exclusive on Blu-Ray
10 “Exclusive multiplayer beta of CoD4 coming to Xbox Live”
AT LAST a new exclusive for 360
11 A bunch of non-exclusives
12 A final trailer of HALO HALO HALO “the only game that matters”
13 Ends with "It's the greatest lineup in video game history” with, er, the same number of good exclusives as PS3 / wii – but of course there is HALO HALO HALO “the only game that matters”

Posted at 1:11AM on Jul 11th 2007 by rfom

10. I think rfom is bitter that he doesn't get to play Halo 3.

Anyway, if you want to read an objective recap of the MS e3 event, check out joystiq.com.

Posted at 1:30AM on Jul 11th 2007 by paul

11. Wow, rfom, glad to see you followed the MS press conference so closely. Obvious by your tone that you're just jealous of the success of MS and the impending failure of PS3. Sorry you don't have an awesome exclusive like Halo 3. Yes, it is the only exclusive that matters. No PS3 game has or likely will generate the type of buzz and 4 million pre-order anticipation that Halo 3 has seen. Sweet, COD 4 Beta! Oh, and I'll also be enjoying MoH: Airborne in August. Let me know how it is when it finally ships for PS3 in October. Haha.

Posted at 1:32AM on Jul 11th 2007 by Matt

12. Why would a person care if a title is on multi platforms. If I had stock "which is the driving force of these companies (Money)" it just makes sense to go multi.

It's like having the #1 album in the US but refusing to release it and make money in Europe.

Konami and Square know that if they release the game on 360 they will double there profits for the year.

CEO's love doubling profit margins.


I would suggest buying both stocks now. If they do go 360 they will go through the roof. If the PS3 sales pick up and they don't go multi the stock will still make you money.



Rfom- Are you on Sony's pay roll. Otherwise I just don't understand the fanboyism.

I hope who ever continues to make these type of comments is under the age of 16.

I just want to play the best games. I really could care less what system they are on.

You need to blame Sony for pricing themselves out the market.

Posted at 1:44AM on Jul 11th 2007 by langx

13. @11

"impending failure of PS3"

Matt, you're a dolt!

Posted at 4:09AM on Jul 11th 2007 by GL

14. rfom is suposed to b a fanboy thats why he is on ps3fanboy...as for the 360fanboys get a life and stop riding the ps3 swagg

Posted at 4:26AM on Jul 11th 2007 by NinjaAntonio

15. RFOM - Quality post there! I love the way you have stripped the 'spin' from the keynote and delivered the truth.
Good job!

Posted at 4:36AM on Jul 11th 2007 by Ian

16. langx - If a developer/publisher goes multi platform (in this case you're talking about two platforms, PS3 and Xbox360) then the companies will not double their respective 'profit margins'. They can potentially double their respective profits but, unless there is a change in pricing and significant economies of scale attributable to the porting of a game from one console to another, the 'profit margin' will likely remain constant.

Posted at 4:41AM on Jul 11th 2007 by Ian

17. Some of these companies seem to be acting as if they would rather NO PRICE CUT, rather than a $100 USD cut... =( ...makes no sense to me.

Posted at 5:52AM on Jul 11th 2007 by Consolcwby

18. Of course developers are saying the price cut wasn't enough. What harmful effect could doing so have on them. EA could come out tomorrow and say the PS3 should be $200US, and everyone would speculate. The truth is that this is a free way to earn points with gamers that has no adverse effect on them personally.

Posted at 7:34AM on Jul 11th 2007 by TheGrimace

19. don't get me wrong - I love SE and their games dearly - but they're not exactly in the position to complain about high prices - if I got that right especially in Japan their games are priced a lot higher than others and people still buy them

I'm still waiting to get a european PS3 so I'm all for a price cut of course.

Posted at 7:35AM on Jul 11th 2007 by adorna

20. I don't like people calling it a price cut. Before, a PS3 was $500 or $600, then the "price cut", and now it's still $500 or $600. If they had kept the 20g and made that $400, then it could be considered a price cut, but it's right now more akin to packaging in a little some thing extra.

Posted at 8:08AM on Jul 11th 2007 by SKI

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