The Financial Times is reporting today that Stan Glasgow, President of Sony Electronics, has stated that there have been discussions with Microsoft to incorporate a Blu-ray drive into the Xbox 360. After the death of HD-DVD Microsoft announced that they would be discontinuing the HD-DVD add-on, leading on to discussions between Microsoft and Sony regarding the possibilities of a Blu-ray add-on, or even a fully integrated drive for future SKUs. The result of this would be an increased price point for the Xbox 360, along with a portion of all hardware revenue going to Sony. Yes, that means Sony would be making money off of every 360 and PS3 sold.Of course, Microsoft are being coy about this entire thing, stating that they have "made no such announcement. Games are what are driving consumers to purchase game consoles and we remain focused on providing the largest library of blockbuster games available." Nothing new there, then. Nothing's confirmed yet, but we're intrigued to see where (if anywhere) these talks will lead.
Reader Comments (Page 1 of 3)
3-06-2008 @ 7:09PM
Andy said...
Considering most people who own Xbox's don't like Sony, I don't know how well this will go. One one hand, the format tussle is over but on the other, Xbox owners can be a bit stubborn. Especially the ones who wanted HD movies and have the add-on.
Good to see though as I'm sure there are some people who really enjoy HD movies regardless of format.
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3-06-2008 @ 7:56PM
Maestro said...
It's not like the drive is going to say SONY on it. I don't understand what there is to negotiate. Don't they just pay for a license? Nobody had to negotiate to put a DVD player in...they just payed the license fee per player.
3-06-2008 @ 8:14PM
Nick said...
If they buy Sony drives it will certainly say Sony.
But this isn't a big deal at all. All these companies integrate each others patents, parts, and licenses all the time and the general populace never even knows about it. This situation is no different.
3-06-2008 @ 9:24PM
sm said...
Most people who own Xbox's doesn't hate Sony. They are just gaming/HD nerds who has nothing to do but argue on the nets...
3-07-2008 @ 2:25AM
HalaMadrid!!! said...
Sony owns blu-ray? I didn't know that. I thought that sony only supported the blu-ray format. now I have to search that up to see if its true
3-07-2008 @ 3:33AM
Tom said...
No, Sony don't own Blu-ray. But I guess they're going to manufacture the drives. I wish they wouldn't do it actually.
HalaMadrid!!! - tough luck on the Champions' League debacle. Hahahaha
3-07-2008 @ 4:26AM
HalaMadrid!!! said...
Thanks for the reminder Tom now I'm a sad hooligan:(
3-06-2008 @ 7:12PM
sean said...
no matter what they arent aloud to use it for games though which sucks for them. o well glad PS3 had it built in from the start
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3-06-2008 @ 7:22PM
JohnQ said...
I think having an integrated Blu-ray drive in the X360 would be an awesome idea. Blu-ray player prices would drop and the move would make people bring HDTV's and BR Players into their homes much faster.
There's also the possibility of Microsoft using Blu-ray discs for future releases, allowing for bigger games with better graphics. They could provide some sort of a rebate for an add-on drive for older X360's.
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3-06-2008 @ 7:25PM
ryan said...
it wont, for the same reasons why microsoft was not allowing hd-dvd to be used for games... they want everyone who buys a 360 to be able to play every game thats made for it
3-06-2008 @ 10:34PM
Popfrogs said...
Ryan is 100% right on this one. I doubt Microsoft will release yet another 360 with a BR drive built in. However, if MS is staying true to form, this deal could pave the way for the new Xbox due next year (probably) to have a BR drive inside. After all, this model, physically, is a total disaster and even the latest revisions fail regularly. I'm betting they can't wait to get away from this very bad piece of hardware. If they stick with a similar architecture but beef it up, developers won't have to learn something crazy and can hit the ground running.
Of course this is 99% speculation but some Xbots have said that MS is releasing a new Xbox very soon, 4-5 year cycle and the 360 debuted in Nov. of '05.
3-06-2008 @ 11:16PM
eugene said...
There's no reason why 360 couldn't get an intergrated Blu-ray drive. They just won't publish games on BD.
I think the bigger concern is the streaming of content. Since not all 360s have HDD (seriousl, WTF?) a BD360 would have to stream from a slower blu-ray drive.
3-07-2008 @ 5:47AM
Johndude said...
Agrees with popfrogs
Maybe add an extra core or 2 to the processor and a gig or 2 of ram with a bluray drive, make it more reliable and you have the XBOX 720
3-07-2008 @ 12:37PM
Wonderflex said...
They would be nuts to allow an internal Blu-ray drive. It's part of the PS3 core value package and it would be allowing the competitor to have the ability to compete on a similar level. The only smart move is to force them to make all Blu-ray drives an attachment.
3-06-2008 @ 7:28PM
Stef Geiger said...
It would seem like a dumb decision to let Microsoft make a blu-ray addon. Sony theoretically could eternally hold Blu-ray over Microsoft's head, which they should, since some potential 360 buyers might buy a PS3 instead. Letting Microsoft play would surely cannibalize sales a little.
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3-06-2008 @ 7:56PM
Nathan said...
Actually this wouldn't be bad for Sony at all. Regardless of which console is winning the war Sony would still make money off both consoles theoretically speaking.
3-06-2008 @ 7:58PM
Stef Geiger said...
Not really. They'd likely make a few DOLLARS (if that) per console sold on the licensing.
3-07-2008 @ 6:32AM
Johndude said...
Nah, if they do that MS will just work on Digital Downloads, dont think itl bother them that much lol
3-06-2008 @ 7:30PM
kevin said...
this is going to stop all the microsoft fanboys to shut up saying how the ps3 copies from them but you know sony would do it for the money,remember BIG COMPANIES DONT HAVE DIGNITY all they want is money and dont care about the costumer so i honestly wouldnt be surprised if this happened.
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3-06-2008 @ 7:42PM
stigzy said...
So Sony has micro$oft by the balls and now they can feel that grip getting tighter every day .... bout time as they have had all us by the ball what with windows, messenger office and whatever they can come up with ............. and now the ball is the other court they have their tails between their legs ..... haha ...... who cares ...yes blu-ray in 360s would advance the HD era but i dont think games for 360 will be on blu-ray though they should be blue dragon 5 dvds ..... no need just chuck it on blu-ray but hey how are they gonna keep the installed base happy thats a lotta 360,s counting the bust ones ..(thats 2 for me) perhaps we should all just get together and reap the benefits imagine 1 main console and shared profits so much better than fighting over a market share and developers would things out there much quicker for us to buy no region protection or other versions to worry about imagine the online community it would ROCK
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