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SCEE knows early PS3 adopters may feel cheated

If you feel cheated for buying the PS3 upon its release, Sony UK's managing director, Ray Maguire, understands how you feel. He told GI.biz that it's natural to feel slighted, and "the difference between our industry and many other industries is that if you're selling cars or houses the price goes up steadily. Consumer electronics only goes one way and that's downwards."

Maguire denies that Sony is making buying the PS3 confusing with different options, pricing, and bundles. "As products evolve the offerings change because they have to adapt to the needs of the consumers but I don't think it's been particularly confusing in six months to go from stand alone, to a bundled proposition into a low price entry level model ... We also have to remember that consumers don't search around the world for different configurations. We are a global company but we have to act locally as well."

Reader Comments

(Page 1)

1. cheated? i think not... i got the 60gb model and im glad i did, i want full backwards compatibility in my console.... granted it isnt perfect but its better than nothing...

Posted at 3:36PM on Oct 8th 2007 by ryan

2. Not as bad as the iPhone dropping $200 (33%) after 9 weeks.

Posted at 3:39PM on Oct 8th 2007 by phattie

3. Sony have dropped the ball with this one. If its their new strategy, why is it only the EU thats getting shafted with second rate toss SKU's.?

Heads should roll for this decision.

Damn you Sony, you're stabbing the few faithfull followers you have with this crap.

I hope for their sake that their in house game dev teams pull some serious magic out the bag with up and coming games.

They seem to be going the wrong way, making cheaper lower grade machines, whereas the competition is opposite.

Posted at 3:43PM on Oct 8th 2007 by finelicker

4. >They seem to be going the wrong way, making cheaper lower grade machines, whereas the competition is opposite.

Going the wrong way? If you mean 'closing the price difference between PS3 and competitions' price point' the wrong way.

Gosh, I really don't want to know what the right way is.

Posted at 3:46PM on Oct 8th 2007 by kingofwale

5. I got my 60GB when it was $600 and haven't minded a bit, even when I could get the same thing now for $100 less. That's what you get when you buy things right away. I COULD wait until Ratchet & Clank is a bargain bin title, but I want it a.s.a.p, and will drop the $59.99 for it. Simple as that.

No one can feel screwed because they made the decision to go buy something then later the price went down. Sony was not watching you with tiny spy cameras and billion dollar satellites to see when you bought your console, just to lower the price and piss you off.

In after "BAAAAAAWWWW" (finelicker)
Sony started with the high-end unit and people complained. 360 started with gimped, faulty units and are working their way up. Maybe I'll get a 360 when I don't need to buy almost $300 worth of add-ons for not quite the same capability (wireless $100, hd-dvd $170, play-and-charge $15-20) as a PS3.

Posted at 3:50PM on Oct 8th 2007 by Trev

6. ? @ Trev,

I gather from the fact you're using dollar signs that you're stateside. Well you wouldn't be put out would you because you have the 80gb model with full backwards compatability. The UK just gets the pissy new 40gb model, thats it!!

How can you not fathom why that seems unfair ?

Posted at 3:55PM on Oct 8th 2007 by finelicker

7. I was totally pissed off! After buying PS3 for 700 CA$+13% tax (wich was sth about 700 US$), the price cut showed up, and then Blu-Ray Saving Plan came, which I didn't get that neither, and the show seems to be going on!
I think the guys in Sony should have done the same thing the people in Apple did for iPhone. Putting the difference in price in your PSN account, enabling you to buy games online for 100$ or so.

Posted at 4:02PM on Oct 8th 2007 by Reza0

8. I don't feel cheated, I was planning on buying the 60 gb last year when it was $600 anyway, but I couldn't afford it then and the price drop that came this year was an added bonus enabling me to afford another controller and more games!

@3 Lower grade machines??? The Ps3 didn't lose the cell, blu-ray, or even Wi-Fi and these things are what matters for the future!! When the new SKU hits, it will once again be one of the cheapest, yet most reliable blu-ray players on the market! The competition are a bunch of monopolizing sharks that are offering consoles that are half as innovative as the PS3.

With all of the great titles coming this fall/winter and early next year, I won't even need to use my backwards-compatibility anymore! I only wish they included it so that people would stop whining...then it would just be about bashing the lack of memory card readers and usb ports (sigh)..it never fails..

Posted at 4:07PM on Oct 8th 2007 by baconmp85

9. It is a little complicated. I bought my 60 gig PS3 about 5 months after the release date, and paid the release price. I knew the price would come down, but I chose to buy it then because I knew that future gen (and lower priced) PS3s were not going to have the hardware configuration I wanted, so I bought early. I would feel cheated if the exact same system I bought was selling for #399. But as it is, I'm happy with my purchase and will continue to be as Sony pulls more and more out of the console to give it a competitive price.

Posted at 4:11PM on Oct 8th 2007 by Afsheen

10. I'm confused though, I remember when PS3 fanboys were making fun of the Xbox 360 for having multiple sku's in the store. Now the PS3 will have the 40 gig, 60 gig and the bundle with motorstorm.... ironic much?

Now I don't really feel cheated on my PS3 purchase, I just feel cheated on games. I have Resistance and that is it. Please don't go into all the blu-ray movie crap because I bought this for gaming not for movies. Every game is pushed back and what will we see this Christmas for it? I just want to play MGS4 plz thz.

Posted at 4:12PM on Oct 8th 2007 by Benjamin09

11. I wonder if the psn retro PS1 games will be affected ?

Posted at 4:16PM on Oct 8th 2007 by finelicker

12. I Don't feel cheated. Also the New SKU are cheaper and you cant find 20gb or 60gb they ran out.

Posted at 4:25PM on Oct 8th 2007 by sicklesdawg

13. @10

Actually no, it's not ironic. The problem with the multiple Xbox SKUs is that the Core has no hard drive. Every PS3 has a hard drive, Blu-Ray drive, HDMI, ect. Every PS3 SKU can do everything the others can when it comes to games/movies/downloading/ect.

So no, this is nothing like the Xbox Core/Premium/Elite bullshot Microsoft is trying to pull.

Posted at 4:25PM on Oct 8th 2007 by Khash

14. It's not that I feel cheated. I'm happy that I have backwards compatibility on my PS3, but without that it causes people to be less inclined to buy a PS3.

Fewer PS3s out there means less of a market. Less of a market means that developers won't be as inclined to make games for the system.

Posted at 4:26PM on Oct 8th 2007 by Paradox

15. I don't feel cheated, I just want the PS3 to be successful so I can get a lot more games for my PS3.

Posted at 4:29PM on Oct 8th 2007 by ruibing

16. @ 13. Last time I checked I didnt get HD cables out of the box when I bought my PS3. So dont tell me it does everything out of the box. And actually yes it is ironic, because every PS3 model cant do the same thing. this new one has only 2 USB ports, no memory card slot and isn't backward capable.

So its the same stuff as Xbox 360, each sku is different at different price points.

Posted at 4:34PM on Oct 8th 2007 by Benjamin09

17. I don't feel cheater either. Guess what? People who buy the 40 gb now will get it for 399, but sometime in the future (3+ years maybe) Sony will drop it again. Will people feel cheated then? The objective here is to sell as much PS3s as possible. More PS3 = More third party support and more games! Current PS3 owners should feel good about this.

Posted at 4:37PM on Oct 8th 2007 by watcher

18. 360 fanboy that I am, I have to admit that PS3 did one right by putting a hard drive in every PS3. There really was no reason for the 360 Core to roll out like it did. I remember catching a guy walking out of a Best Buy with a Core and I offered that he should get a hard drive with that.

Funny how people who don't want my advice always ignore it.

"You would be playing more and better games on an Xbox 360."

See what I mean?

Posted at 4:39PM on Oct 8th 2007 by Edge

19. I don't feel cheated. I have my 60 gig model with 4 USB ports, EE chip, wifi, HDMI, upscaling of PS2 games.... I have the elite model of PS3... I don't mind that new stripped down versions are coming in at 399... that just makes it more accessible for everyone else, so I'll have more people to play with. Hopefully they'll keep one base model (40gig no BC) and one elite model (80gig, BC). Either way, I just want more PS3s sold.

Posted at 4:45PM on Oct 8th 2007 by Nate

20. @ 19

Yes, we know you're not cheated, but what about future purchasers from the EU, at least in the states you have the choice, EU will only have the shitty model, so you may not feel cheated, but prospective owners might.

Posted at 4:56PM on Oct 8th 2007 by finelicker

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