Yesterday, we wrote up Bloomberg's last minute predictions as to how the Sony family would fare the last fiscal quarter ended. Bloomberg was off. They expected a huge slice in net profits, what they got was a slap in the face and sent to their room without supper. But that's only part of the official Sony announcement. Heck, let's just make a list.- Sony PlayStation 3 shipments capped off at 1.84 million units by the end of December 2006, which is marginally less than the 2 million units they wanted to send off. Of those, over 1 million went to the United States.
- Sony still promises 6 million units by the end of March.
- The PS2 shipped 4.11 million units, down 23% from last year's 5.36 million.
- The PSP shipped 1.76 million units, down a whopping 72% from last year's 6.22 million units (but software shipments increased 24% for the handheld).
- The Sony games division's operating profits for this quarter last year was a profit of 67.8 trillion yen. This quarter, it is a dismal loss of 122 trillion yen.
- However, overall, sales rose for Sony by 5.6% -- bringing this quarter's profits to 442.8 trillion yen!
Basically, the gaming division bit the bullet with the PS3 launch, but the rest of Sony more than covered for it. What's interesting to note is the Chief Financial Officer for Sony, Nobuyuki Oneda, claims that Sony will stop taking losses from the PS3 in the next term. One such means? Smaller Cell processor sizes -- you know, that 65nm chip we talked about a few hours ago? Good job, Sony. Hopefully you'll pull up that gaming division loss next quarter. When you do, we'll report it!













Reader Comments (Page 1 of 1)
1-31-2007 @ 1:57PM
fox619_master said...
they got lucky...
Reply
1-31-2007 @ 2:22PM
miiiguel said...
The only way I see Sony stop taking losses from the PS3 is they stop selling it at all, wich should be a good move, to stick with the PS2 and let the big boyz lead the way.
Reply
1-31-2007 @ 2:22PM
miiiguel said...
"Contrary to some opinions, the next generation of gaming clearly starts when Epic says so, and it’s hard to see how another game could come along and better what Gears of War does." in Pro-G.
Reply
1-31-2007 @ 2:37PM
bmac said...
Not enough going on in xbox land? Face facts, Sony isn't going anywhere for a long time. As for gears of war being the end-all be-all; maybe on the 360. It would sure suck to have your swan song after only one year though. Rock on big boyz...
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1-31-2007 @ 4:33PM
AD said...
To Miiiiiiiiguel... EPIC is making a game for PS3 so I guess it starts ... soon oh and since they made Gears I can't see how it would be worse since they already set the bar that high.
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1-31-2007 @ 4:34PM
Eric Ward said...
"The Sony games division's operating profits for this quarter last year was a profit of 67.8 trillion yen. This quarter, it is a dismal loss of 122 trillion yen."
Anyone else think that making 556 billion US dollars in one quater, or loosing 1 trillion USD, is a little....not right? That's alot of money, the Soft made *only* 44 billion last year.
Typo? I think you mean billion.
Reply
1-31-2007 @ 6:36PM
matjet said...
dang to beat me to it eric.
it is supposed to to billion..
like even microsoft could afford to lose 1.0021357 trillion us dollers.
Reply
1-31-2007 @ 9:57PM
odsquad64 said...
"The PSP shipped 1.76 units" man, sales must really be hurting if they couldn't sell 2 whole PSPs
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