Yesterday, we wrote up Bloomberg's last minute predictions as to how the Sony family would fare the last fiscal quarter ended. Bloomberg was off. They expected a huge slice in net profits, what they got was a slap in the face and sent to their room without supper. But that's only part of the official Sony announcement. Heck, let's just make a list.- Sony PlayStation 3 shipments capped off at 1.84 million units by the end of December 2006, which is marginally less than the 2 million units they wanted to send off. Of those, over 1 million went to the United States.
- Sony still promises 6 million units by the end of March.
- The PS2 shipped 4.11 million units, down 23% from last year's 5.36 million.
- The PSP shipped 1.76 million units, down a whopping 72% from last year's 6.22 million units (but software shipments increased 24% for the handheld).
- The Sony games division's operating profits for this quarter last year was a profit of 67.8 trillion yen. This quarter, it is a dismal loss of 122 trillion yen.
- However, overall, sales rose for Sony by 5.6% -- bringing this quarter's profits to 442.8 trillion yen!
Basically, the gaming division bit the bullet with the PS3 launch, but the rest of Sony more than covered for it. What's interesting to note is the Chief Financial Officer for Sony, Nobuyuki Oneda, claims that Sony will stop taking losses from the PS3 in the next term. One such means? Smaller Cell processor sizes -- you know, that 65nm chip we talked about a few hours ago? Good job, Sony. Hopefully you'll pull up that gaming division loss next quarter. When you do, we'll report it!
1. they got lucky...
Posted at 1:57PM on Jan 31st 2007 by fox619_master